Unlocking Homebuyer Opportunities in 2024

July 25, 2024

There’s no arguing this past year has been difficult for homebuyers. And if you’re someone who has started the process of searching for a home, maybe you put your search on hold because the challenges in today’s market felt like too much to tackle. You’re not alone in that. A Bright MLS study found some of the top reasons buyers paused their search in late 2023 and early 2024 were:


  • They couldn’t find anything in their price range
  • They didn’t have any successful offers or had difficulty competing
  • They couldn’t find the right home

If any of these sound like why you stopped looking, here’s what you need to know. The housing market is in a transition in the second half of 2024. Here are four reasons why this may be your chance to jump back in.


1. The Supply of Homes for Sale Is Growing


One of the most significant shifts in the market this year is how the months’ supply of homes for sale has increased. If you look at data from the National Association of Realtors (NAR), you’ll see how inventory has grown throughout 2024 (see graph below):

This graph shows the months’ supply of existing homes – homes that were previously lived in by another homeowner. The upward trend this year is clear.


This increase means you have a better chance of finding a home that suits your needs and preferences. And if the biggest reason you put off your home search was difficulty finding the right home, this is a big relief.


2. There’s More New Home Construction


And if you still don’t see an existing home you like, another big opportunity lies in the rise of new home construction. Builders have worked to increase the supply of newly built homes this year. And they’ve turned their attention to crafting smaller, more affordable homes based on what’s most needed in today’s market. This helps address the long-standing issue of housing undersupply throughout the country, and those smaller homes also offset some of the affordability challenges you’re feeling today.


According to data from the Census and NAR, one in three homes on the market is a newly built home (see graph below):


This means, that if you didn’t previously look at newly built homes as part of your search, you may have been cutting your pool of options by a third. Not to mention, some builders are also offering incentives like buying down mortgage rates to make it easier for buyers to get a home that fits their budget.


So, consider talking to your agent about what builders have to offer in your area. Your agent’s expertise on builder reputations, contracts, and more will help you weigh your options.


3. Less Buyer Competition


Mortgage rates are still hovering around 7%, so buyer demand isn’t as fierce as it once was. And when you combine that with more housing supply, you have a better chance of avoiding an intense bidding war. Danielle Hale, Chief Economist at Realtor.com, highlights the positive trend for the latter half of 2024, saying:


“Home shoppers who persist could see better conditions in the second half of the year, which tends to be somewhat less competitive seasonally, and might be even more so since inventory is likely to reach five-year highs.”


This creates a unique opportunity for you to find a home you want to buy with less stress and at a potentially better price.


4. Home Prices Are Moderating


Speaking of prices, home prices are also showing signs of moderation – and that’s a welcome shift after the rapid appreciation seen in recent years (see graph below):

This moderation is mostly due to supply and demand. Supply is growing and demand is easing, so prices aren’t rising as fast. But make no mistake, that doesn’t mean prices are falling – they’re just rising at a more normal pace. You can see this in the graph. The bars are still showing prices increasing, just not as dramatic as it was before.


The average forecast for home price appreciation in 2024 is for positive growth around 3% to 5%, which is more in line with historical norms. That moderation means that you are less likely to face the steep price increases we saw a few years ago.


The Opportunity in Front of You


If you’re ready and able to buy, you may find that the second half of 2024 is a bit easier to navigate. There are still challenges, but some of the biggest hurdles you’ve faced are getting better as time wears on.


On the other hand, you could choose to wait. But if you do, here’s the risk you run. As more buyers recognize the shift in the market, competition will grow again. On a similar note, if mortgage rates do come down (as forecasts say), more buyers will flood back into the market which means you'll have more competition. Making a move now helps you take advantage of the current market conditions and get ahead of those other buyers.


Bottom Line


If you’ve put your dream of homeownership on hold, the second half of 2024 may be a perfect chance to start the process again. Let’s connect to talk more about the opportunities you have in today’s market here in Granite Bay, Roseville, Rocklin, Sacramento, and the surrounding areas.

What Rising Inflation Means for Your Move

June 12, 2026
Data shows inflation is moving in the wrong direction. But before the headlines send anyone into a panic, here's what's actually going on, why it matters for the housing market, and what it means if you're thinking about buying or selling. Inflation Went Up – Here’s What That Actually Means The government tracks inflation in a variety of ways. One is something called PCE – the Personal Consumption Expenditures Price Index. It measures how much more (or less) people are paying for goods and services compared to a year ago. And just based on your own expenses, you can probably guess which way that’s trending. That’s the one everyone is talking about right now. Check out the yellow line to see how that’s spiked since February ( see graph below ). A big driver of this jump is the ongoing conflict in the Middle East, which has pushed gas and energy prices significantly higher.

Could Moving a Bit Further Out Change Everything About Your Budget?

June 10, 2026
Whether you're dreaming about buying your first home or wondering if it’s time to move on from the one you're in, affordability is probably weighing on your mind. Home prices are still high in many markets, and even though things have improved a bit over the past year, making the numbers work can still feel like a stretch. But the people finding ways to move right now usually have one thing in common. They didn't wait for affordability to come to them. They went looking for it. According to PODS , 61% of people across all generations say affordability is the biggest factor when deciding where to move. And it's led a growing number of people to do one thing – broaden their search to include more affordable areas they hadn't seriously considered before. As PODS , put it: ". . . moving is increasingly driven by affordability, connection, and quality of life. As economic pressures persist, Americans are taking a more intentional, values-driven approach to where they choose to live.” It’s Not Just the Home Price – It’s the Whole Cost of Living Here's where it gets really interesting. When people talk about moving for affordability, they're not just talking about finding a cheaper house. They're thinking about the full picture. What does it actually cost to live somewhere? WalletHub looked at exactly this, measuring housing costs as a share of median monthly household income across every state ( see map below ). Take a look at where you live on that map. The lighter the blue, the more affordable it generally is to live there. The darker the blue? Just the opposite. 

The Real Reason Some People Are Still Moving Right Now

June 6, 2026
You may be telling yourself you’re going to wait to move – maybe you’re hoping mortgage rates will come down, prices will fall, or the market will feel a little easier. And honestly? A lot of people feel that way right now. But here’s what some are starting to realize. Waiting doesn’t usually fix the thing that made you want to move in the first place. Your family still desperately needs more room. Your empty nest still feels too...empty. Your parents or grandparents still need you to live closer. You just got married... or divorced. Your vision of retirement has you living somewhere else. Eventually, life can reach a point where waiting feels harder than moving. That’s why some people are still deciding to buy right now, even in today’s market. Not because conditions are perfect . But because the life changes behind their move never really went away. And maybe that’s exactly where you are too. If so, you’re certainly not alone. The Real Reasons People Move Data from the National Association of Realtors (NAR) shows 1 in 5 buyers last year said they felt like they had to purchase a home at that time, no matter the market. That's an important reminder right now. Sure, the dollars and cents of your move have to make sense for you. But big life changes happen whether mortgage rates and home prices are high, low, or somewhere in between. And those big life events happen more than you may think. NAR says roughly 22.5 million people experience major life changes in a typical two-year span ( see graph below ): 

Less House, More Home: Why Smaller Homes Are Paying Off for Today’s Buyers

June 2, 2026
You started shopping with a specific mental image of your future home in your mind. Then the houses in your budget came in smaller than you pictured. That’s the reality for a lot of buyers right now. Affordability is tight. But don’t let that discourage you. Going smaller might actually be a smart play in today’s market – and the upside can be bigger than you'd think. Let’s break down two places to look where smaller won’t necessarily feel like a compromise. Homebuilders Are Focused on Smaller Options Lately For starters, smaller is kind of on trend right now. Newly built homes have been shrinking for years. According to the latest data from the Census , the median square footage of new single-family homes has been falling overall since 2014 ( see graph below ):

Newly Built Home Prices Hit a 5-Year Low

May 30, 2026
If you’ve always assumed a newly built home is just not in your budget , you should know the math just got a little friendlier. The median sale price of a newly built home is now at its lowest level since 2021, according to the latest data from the Census . And on top of that, builders are still rolling out incentives to bring buyers through the door. Here's what's happening, and what it means if you're shopping right now. Prices on Newly Built Homes Have Come Down After a steep climb during the pandemic years, prices have eased a bit. The median sale price of newly built homes is sitting at about $390,000 nationwide. That’s the lowest it's been in nearly five years ( see graph below ):

What Most Veterans Don't Know About Their VA Home Loan Benefit

May 27, 2026
Nearly half of Veterans (49%) feel homeownership is currently out of reach, according to a recent survey from NewDay USA . But many are closer than they think. And you might be, too. If you’re a Veteran, you probably know the Veterans Affairs (VA) home loan benefit exists – it's been around for over 80 years. What you might not know is what it actually covers. Three misconceptions trip up Veterans the most (see graph below): 

The Pricing Mistake That Could Cost You Your Sale

May 23, 2026
Most sellers come into the market with one number in mind. And it’s often the one that costs them the most. That's their asking price . A survey from Realtor.com shows about 8 in 10 (80%) of sellers expect to sell at or above their asking price today. But here’s where things get interesting. In reality, only about 4 out of every 10 (roughly 40% ) actually do. That’s a big gap. And it’s where a lot of sellers get caught off guard. So, why the disconnect? And how can you set yourself up to be one of the 4 in 10 that get top dollar? Let’s break it down. What Should You Really Expect To Get for Your House? That 40% may sound low at first, but it’s not. If you look back to the last typical year for the housing market (2019), what we're really seeing is a return to what’s normal ( see chart below ). If anything, slightly more homeowners are able to sell above list price today compared to 2019:

Are Home Prices Going To Fall?

May 19, 2026
Have you been thinking of mutual f a new home in Roseville, Granite Bay, or another one of our amazing Sacramento valley cities? One of the biggest hold ups some buyers have right now is thinking to themselves: “ What if I buy, and home prices go down ?” With everything in the news, that concern makes some sense. No one wants to make a big financial decision at the wrong time. But here’s what’s important to know. You don’t want to get hung up on the few places seeing slight declines right now. When you zoom out and look at the full picture, home prices usually rise over time. What the Data Really Shows Take a look at the visual below. It uses data from Case-Shiller and Bilello to show how home prices have changed year by year going all the way back to the 1950s. Here’s the key takeaway. Outside of the housing crash, home prices have either held steady or increased in just about every year for decades ( see visual below ) :

Could Co-Buying Be the Answer for Some First-Time Buyers?

May 16, 2026
For a lot of would-be first-time buyers , affordability is the thing that’s standing in the way. But some buyers are getting creative and finding a way to still make the numbers work – and that’s through co-buying . The Dream Is Still Alive. The Math Just Isn’t Working for Everyone. Young people haven’t given up on the dream of owning a home – not even close. According to FirstHome IQ, homeownership still ranks among the top life goals for the next generation. The problem? 73% of Gen Z and millennial buyers cite affordability as the reason for not making homeownership a priority. And it shows. First-time buyers now make up just 21% of all home purchases , the lowest share since the National Association of Realtors (NAR) started tracking the data in 1981. But still, some buyers are making it happen. And a portion of them are turning to co-buying to get their foot in the door. So, What’s Co-Buying? Co-buying means purchasing a home with someone else, like a friend, sibling, or unmarried partner. You combine incomes, split the down payment, and share monthly costs. For some people, it’s a creative way to turn “someday” into a concrete move-in date that’s just around the corner. And it's catching on fast, just look at where things stand today. According to CoBuy.io , 64 million Americans now co-own a home with someone they’re not married to. In fact, 31.5% of home purchases involve co-buyers ( see graph below ):

Why Staging Your House Could Pay Off This Spring

May 12, 2026
Selling your house this season? You’ve probably heard you should stage it before it hits the market. But what does that really mean – and is it worth the effort? The short answer is “yes,” especially right now. With more houses for sale this year, you’re likely wondering how to make the most money possible without your house sitting on the market. The answer is staging. It can help your house stand out, bring in stronger offers, and sell faster . As Nadia Evangelou, Principal Economist at the National Association of Realtors (NAR), puts it: “Staging matters. Preparing the home to be ‘buyer-ready’ attracts more buyers, especially now that inventory has increased.” Here's what staging actually involves and what it could do for your sale. What Is Home Staging? Home staging is the process of preparing your house, so it appeals to as many buyers as possible . That usually means decluttering, deep cleaning, rearranging furniture, and adding simple touches that help each room feel bright, open, and welcoming. The goal is to help buyers fall in love with the space and picture themselves living there , which makes them more likely to make an offer. Why Staging Is Worth the Effort Staged houses tend to perform better on almost every metric that matters when you sell. According to Redfin , staged homes have been shown to sell up to 73% faster than unstaged homes. And they often close in under a month, compared to anywhere from two to three months for vacant ones. There’s also a strong return on the money you spend. The Home Staging Institute says mid-level staging can deliver a 350% return on investment. On a $400k home, that turns the typical $4k cost into roughly $18k in added value when you sell ( see graph below ):
Show More

What Rising Inflation Means for Your Move

June 12, 2026
Data shows inflation is moving in the wrong direction. But before the headlines send anyone into a panic, here's what's actually going on, why it matters for the housing market, and what it means if you're thinking about buying or selling. Inflation Went Up – Here’s What That Actually Means The government tracks inflation in a variety of ways. One is something called PCE – the Personal Consumption Expenditures Price Index. It measures how much more (or less) people are paying for goods and services compared to a year ago. And just based on your own expenses, you can probably guess which way that’s trending. That’s the one everyone is talking about right now. Check out the yellow line to see how that’s spiked since February ( see graph below ). A big driver of this jump is the ongoing conflict in the Middle East, which has pushed gas and energy prices significantly higher.

Could Moving a Bit Further Out Change Everything About Your Budget?

June 10, 2026
Whether you're dreaming about buying your first home or wondering if it’s time to move on from the one you're in, affordability is probably weighing on your mind. Home prices are still high in many markets, and even though things have improved a bit over the past year, making the numbers work can still feel like a stretch. But the people finding ways to move right now usually have one thing in common. They didn't wait for affordability to come to them. They went looking for it. According to PODS , 61% of people across all generations say affordability is the biggest factor when deciding where to move. And it's led a growing number of people to do one thing – broaden their search to include more affordable areas they hadn't seriously considered before. As PODS , put it: ". . . moving is increasingly driven by affordability, connection, and quality of life. As economic pressures persist, Americans are taking a more intentional, values-driven approach to where they choose to live.” It’s Not Just the Home Price – It’s the Whole Cost of Living Here's where it gets really interesting. When people talk about moving for affordability, they're not just talking about finding a cheaper house. They're thinking about the full picture. What does it actually cost to live somewhere? WalletHub looked at exactly this, measuring housing costs as a share of median monthly household income across every state ( see map below ). Take a look at where you live on that map. The lighter the blue, the more affordable it generally is to live there. The darker the blue? Just the opposite. 

The Real Reason Some People Are Still Moving Right Now

June 6, 2026
You may be telling yourself you’re going to wait to move – maybe you’re hoping mortgage rates will come down, prices will fall, or the market will feel a little easier. And honestly? A lot of people feel that way right now. But here’s what some are starting to realize. Waiting doesn’t usually fix the thing that made you want to move in the first place. Your family still desperately needs more room. Your empty nest still feels too...empty. Your parents or grandparents still need you to live closer. You just got married... or divorced. Your vision of retirement has you living somewhere else. Eventually, life can reach a point where waiting feels harder than moving. That’s why some people are still deciding to buy right now, even in today’s market. Not because conditions are perfect . But because the life changes behind their move never really went away. And maybe that’s exactly where you are too. If so, you’re certainly not alone. The Real Reasons People Move Data from the National Association of Realtors (NAR) shows 1 in 5 buyers last year said they felt like they had to purchase a home at that time, no matter the market. That's an important reminder right now. Sure, the dollars and cents of your move have to make sense for you. But big life changes happen whether mortgage rates and home prices are high, low, or somewhere in between. And those big life events happen more than you may think. NAR says roughly 22.5 million people experience major life changes in a typical two-year span ( see graph below ): 

Less House, More Home: Why Smaller Homes Are Paying Off for Today’s Buyers

June 2, 2026
You started shopping with a specific mental image of your future home in your mind. Then the houses in your budget came in smaller than you pictured. That’s the reality for a lot of buyers right now. Affordability is tight. But don’t let that discourage you. Going smaller might actually be a smart play in today’s market – and the upside can be bigger than you'd think. Let’s break down two places to look where smaller won’t necessarily feel like a compromise. Homebuilders Are Focused on Smaller Options Lately For starters, smaller is kind of on trend right now. Newly built homes have been shrinking for years. According to the latest data from the Census , the median square footage of new single-family homes has been falling overall since 2014 ( see graph below ):

Newly Built Home Prices Hit a 5-Year Low

May 30, 2026
If you’ve always assumed a newly built home is just not in your budget , you should know the math just got a little friendlier. The median sale price of a newly built home is now at its lowest level since 2021, according to the latest data from the Census . And on top of that, builders are still rolling out incentives to bring buyers through the door. Here's what's happening, and what it means if you're shopping right now. Prices on Newly Built Homes Have Come Down After a steep climb during the pandemic years, prices have eased a bit. The median sale price of newly built homes is sitting at about $390,000 nationwide. That’s the lowest it's been in nearly five years ( see graph below ):

What Most Veterans Don't Know About Their VA Home Loan Benefit

May 27, 2026
Nearly half of Veterans (49%) feel homeownership is currently out of reach, according to a recent survey from NewDay USA . But many are closer than they think. And you might be, too. If you’re a Veteran, you probably know the Veterans Affairs (VA) home loan benefit exists – it's been around for over 80 years. What you might not know is what it actually covers. Three misconceptions trip up Veterans the most (see graph below): 

The Pricing Mistake That Could Cost You Your Sale

May 23, 2026
Most sellers come into the market with one number in mind. And it’s often the one that costs them the most. That's their asking price . A survey from Realtor.com shows about 8 in 10 (80%) of sellers expect to sell at or above their asking price today. But here’s where things get interesting. In reality, only about 4 out of every 10 (roughly 40% ) actually do. That’s a big gap. And it’s where a lot of sellers get caught off guard. So, why the disconnect? And how can you set yourself up to be one of the 4 in 10 that get top dollar? Let’s break it down. What Should You Really Expect To Get for Your House? That 40% may sound low at first, but it’s not. If you look back to the last typical year for the housing market (2019), what we're really seeing is a return to what’s normal ( see chart below ). If anything, slightly more homeowners are able to sell above list price today compared to 2019:

Are Home Prices Going To Fall?

May 19, 2026
Have you been thinking of mutual f a new home in Roseville, Granite Bay, or another one of our amazing Sacramento valley cities? One of the biggest hold ups some buyers have right now is thinking to themselves: “ What if I buy, and home prices go down ?” With everything in the news, that concern makes some sense. No one wants to make a big financial decision at the wrong time. But here’s what’s important to know. You don’t want to get hung up on the few places seeing slight declines right now. When you zoom out and look at the full picture, home prices usually rise over time. What the Data Really Shows Take a look at the visual below. It uses data from Case-Shiller and Bilello to show how home prices have changed year by year going all the way back to the 1950s. Here’s the key takeaway. Outside of the housing crash, home prices have either held steady or increased in just about every year for decades ( see visual below ) :

Could Co-Buying Be the Answer for Some First-Time Buyers?

May 16, 2026
For a lot of would-be first-time buyers , affordability is the thing that’s standing in the way. But some buyers are getting creative and finding a way to still make the numbers work – and that’s through co-buying . The Dream Is Still Alive. The Math Just Isn’t Working for Everyone. Young people haven’t given up on the dream of owning a home – not even close. According to FirstHome IQ, homeownership still ranks among the top life goals for the next generation. The problem? 73% of Gen Z and millennial buyers cite affordability as the reason for not making homeownership a priority. And it shows. First-time buyers now make up just 21% of all home purchases , the lowest share since the National Association of Realtors (NAR) started tracking the data in 1981. But still, some buyers are making it happen. And a portion of them are turning to co-buying to get their foot in the door. So, What’s Co-Buying? Co-buying means purchasing a home with someone else, like a friend, sibling, or unmarried partner. You combine incomes, split the down payment, and share monthly costs. For some people, it’s a creative way to turn “someday” into a concrete move-in date that’s just around the corner. And it's catching on fast, just look at where things stand today. According to CoBuy.io , 64 million Americans now co-own a home with someone they’re not married to. In fact, 31.5% of home purchases involve co-buyers ( see graph below ):

Why Staging Your House Could Pay Off This Spring

May 12, 2026
Selling your house this season? You’ve probably heard you should stage it before it hits the market. But what does that really mean – and is it worth the effort? The short answer is “yes,” especially right now. With more houses for sale this year, you’re likely wondering how to make the most money possible without your house sitting on the market. The answer is staging. It can help your house stand out, bring in stronger offers, and sell faster . As Nadia Evangelou, Principal Economist at the National Association of Realtors (NAR), puts it: “Staging matters. Preparing the home to be ‘buyer-ready’ attracts more buyers, especially now that inventory has increased.” Here's what staging actually involves and what it could do for your sale. What Is Home Staging? Home staging is the process of preparing your house, so it appeals to as many buyers as possible . That usually means decluttering, deep cleaning, rearranging furniture, and adding simple touches that help each room feel bright, open, and welcoming. The goal is to help buyers fall in love with the space and picture themselves living there , which makes them more likely to make an offer. Why Staging Is Worth the Effort Staged houses tend to perform better on almost every metric that matters when you sell. According to Redfin , staged homes have been shown to sell up to 73% faster than unstaged homes. And they often close in under a month, compared to anywhere from two to three months for vacant ones. There’s also a strong return on the money you spend. The Home Staging Institute says mid-level staging can deliver a 350% return on investment. On a $400k home, that turns the typical $4k cost into roughly $18k in added value when you sell ( see graph below ):
Show More