This was my first time selling a house and Jay made it super easy. Jay communicated with me every step of the way. He accommodating any request I had. The day after I met with Jay everything was posted and ready to go, my house sold in 3 days. I was very pleased and impressed with Jay's professionalism and knowledge of the real estate industry. Jay came highly recommended to me and now I know why. You won't be disappointed if you chose Jay as your realtor either if your buying or selling your home. Thank you for the friendly, professional service you provided me.


"Jay changed our perception of realtors! He never tried to push us into the homes that were available, but listened closely to our needs and helped us find the home we wanted. He was patient and knowledgeable, and his always positive outlook made every interaction an absolute pleasure."


Previously being a Realtor, I knew exactly what I was looking for in the person to help us relocate from Mexico back to California.. We were not sure if we wanted to move to Northern California, or to Souther California. Jay was helpful in allowing us to know the positives and negatives in both areas, while he also took a patient non-biased approach so we could make the right decission... We have never met anyone as helpful and energetic as he had been. Without hesitation, we would highly recommend Jay's service to anyone who is looking for an experienced Realtor who cares about getting things done and doing them right! Thanks for taking such good care of us, we couldn't have done it without you! We love living in Roseville Jay!" Thank You!!


Thank you so much for taking the extra effort to make our first home purchase successful. You were there guiding us through all the crucial and important steps! You really listened to what we wanted in our home and you found exactly what we were looking for - at an amazing price! If we ever outgrow this home, we'll definitely be calling you!


You made our home buying experience so easy for my wife and I. We were grateful for how much patience you used in answering all of our questions and taking us to look at so many houses. You never pushed us into looking at something we were not interested in, nor making a purchase before we were ready.. We strongly recommend you to anyone looking at buying a new home.


"I wanted to send you a quick email to say thanks so much for all your efforts in finding the right home for us! We truly appreciated all your efforts in dealing with us and taking the time to adequately address what we were looking for in our first home. We definitely didn't know much about the process and were very new to everything. You made us feel comfortable and have an amazing amount of knowledge on Real Estate! You truly are great at what you do and we were lucky to work with you. Again, thank you so much for all the time and effort spent with us. We know we probably weren't the easiest customer to deal with and really weren't all that ready to pull the trigger on our first home. You never rushed us and allowed us to make a good sound decision that we felt comfortable with moving forward. I look forward to working with you in the future!!"


Kristin and I recently sold the house we designed and built a few years back. We want to thank Jay Friedman for doing an amazing job throughout the process. Jay put together a top notch marketing package, including a personalized website. He held countless open houses and showings. By selling the value of our home's quality, design and location Jay was able to get us a price per square foot everyone said was impossible in this market. Thank you Jay, great work!


Jay Friedman was recommended to me by a friend and I'm very fortunate to have been given that referral. There was a moment in time when the bank denied my short sale, but due to Jay's persistence and knowledge of the system, the bank granted my short sale four months later. I was consistently kept abreast of all information that pertained to the sale of my house, so I was never left guessing during any phase of the sale. I honestly could not have asked for a better realtor.


We started browsing houses really on a whim to take advantage of low interest rates and housing prices. Jay helped us turn that whim into a reality. He helped us find answers to all our questions, referred us to a top notch loan broker, and when we found our dream home he saw the deal through to completion despite quite a few hurdles. His responsiveness and dedication to his clients are unparalleled and probably made the difference in us getting our home. Thanks again, Jay!


Jay Friedman is the kind of person and resource you want on your team. Though willing to tell the hard truths, he exudes positive energy and willingness to work tirelessly on his client's behalf. I appreciate the delicate balance I have seen him maintain between various parties with professionalism and discretion. He did a great job selling my home. I will work with him again in the future and confidently recommend him to you.


First impressions are the best, from when I notified Jay Friedman that I had selected him to represent my home for sale to him bringing in a potential buyer 1 1/2 hours later, to that buyer actually buying my home which was due to Jay's dedication to his clients and his well founded network. Jay went into work right away and throughout the entire process Jay was there to make the entire process run smoothly, I only wish I could have taken Jay to my next location for my next purchase. If you allow Jay to assist you with your sell or buy it won't be a mistake but a pleasure. Thanks again Jay your are the greatest!


My husband and I feel so blessed to have Jay as our personal Real Estate Agent. He has guided us through 2 major processes in our life and for that we are very grateful. Our first experience with Jay, was when he helped us find and purchase our first home. To celebrate our new purchase, we shared a wonderful dinner. At dinner we were excited to share with him that we were expecting our first baby. Over the next six years, he did an incredible job keeping in touch with us. He would call every so often to check in on us and see how we were... Every couple of years we were excited to share with him that we had another baby on the way. After our third child was born, we came to the difficult realization that we out grew our home and needed to look into selling it. After contacting Jay and discussing our situation with him, he assured us that if we decided to sell our home, he would be there to guide us through every step of the process. Now looking back, we are so glad that we had Jay with us to keep the process on track. His personal commitment to diligent follow through and effective communication with all of the people involved, produced a completed sale. As a business owner, I frequently give examples of Jay's exemplary service while facilitating my service and sales training courses. We are looking forward to hearing from Jay and having him guide us in our next home purchase. Thanks Jay!


If you are looking for a realtor, Jay Friedman is the best choice! We initially called Jay to help us look for anew home. He was patient, courteous, andwilling to listen to what we wanted. That was very important to me because I’m very picky. A year later, we discussed putting our rental up for Short Sale, our first and only choice for a realtor was Jay. Again he was very patient and helpful along the way. He kept us updated every stepof the way. He was there for us to communicate with the bank on our behalf. I also referred him to my mother, who chose to have him represent her. Her house sold in about an hour and a half. I can’t say enough good things about Jay.


We work with hundreds of realtors over the course of the year. There are some very good ones who stand out in my mind as highly professional, driven to provide exceptional customer service and always having their clients best interests at heart. I have known Jay Friedman for many years and can attest he is one of those people. He is the consumate hands-on realtor. It is not unusual during a home inspection walk-through for him to do some troubleshooting on his own and make minor repairs to items I have noted. Jay has continued to thrive in a difficult market. I think that speaks volumes about his professionalism, his work ethic and satisfied customers who have become the source of new referrals.


I just would like to thank you Jay for the wonderful job you have done on the sale of my home. I have never in all the homes I have sold had such a stress free and easy sale. You are such an everyday kind of guy to work with and I just loved it !!!!!!!!!! Thanks Gabby for wonderful job on holding the home open. Thanks again guys!!


During the process of buying the house for us several times I felt I am being helped by a friend not by an housing agent. Your positive attitude, friendly manner, and most of all helpfulness has made me to think of you as a good advising friend. I recommend you to any one who is planning to buy a house.


Jay without a question is the best realtor we have worked with. He always made us feel like we were his top priority. Even though we knew he was busy, he never let us feel that way and was extremely patient with our questions and issues especially buying a short sale property. He always got back to us very quickly. Our past experiences with other realtors were disappointing- they didn't protect our interests, or failed to help us. Jay was there 100% the whole time, looking out for our interests, ensuring a smooth negotiation, and specially helping us with last minute complications. We felt he earned his commission XXX times over. Jay is very knowledgeable of the Sacramento metropolitan area and its different neighborhoods. His knowledge helped us find the house and place close to our family members and yet safe for our kids. Even after the purchase, we have been in touch with Jay and yes he still helps us with issues or when questions arise, if you are not sure who to get I will recommend Jay Friedman at the end of the day you will get 100% satisfaction" Thanks Jay……


Jay works hard for his clients as he did for me. I live more than 800 miles from the home I sold through him. It was a luxury home in a rare community. He worked hard at getting it all setup and there was a lot of work to do. He went far beyond what a broker does for a client. He managed contractors. He picked up parts for fixes. He coordinated all sort of contractors in our house. At the end of the day, he sold our home for a price that far exceeded the previous sale in the neighborhood, setting a new standard in the neighborhood...I bet the neighbors loved that! He keeps cool, focused and and a fighting machine for you. He is professional in his presentation and thoughtful as well. He just doesn't come up and through comparable at you. He truly analyzes each sale and what makes it comparable or not comparable to your home. I would use Jay every time! Thanks Megan for introducing him to me!


Jay Sold our home in Sacramento in a matter of days. Then we needed to find a new place to live. We wanted property where we could have animals, I would say not the typical place that Jay sells, we were not wanting to move to Roseville... I would guess that we looked at 30 homes before we found the right one. Jay must have driven us over a thousand miles showing homes. He never complained that we took sooo long to decide. He was always positive, energetic, and always used his expertise to help us with writing offers. Although it took a while, we finally found the right home and fell in love. He has always been very accessible and quick to return calls, emails, and texts no matter where he was, and what he was doing. I was obvious that Jay puts his clients wants and needs above all else. Having used several other agents in the past I believe that Jay is the first real estate agent I have met that actually cares about his clients more than his commission. I would recommend Jay to anyone and I have already sent a few friends to him as they too deserve to work with the best.


Jay was very good about giving us an honest assessment of what our asking price should be in order to sell our rental property. He also gave us ideas about what we should and shouldn't do to the property in order to maximized our asking price. Once the property was placed on the market, we left for Mexico for a 2 week vacation. Jay took care of the rest. By the time we returned the house was sold. All of the paperwork was processed through email. It was an easy process and Jay kept us informed every step of the way. We highly recommend Jay to anyone who is interested in selling their home!


Finally, now that we've moved and can park at least one car in the garage, I want to formally thank you for....being you. I've bought and sold houses for almost 40 years, been in the real estate business and yet, you taught me what it means to be an “agent”! Jay, you get paid when title transfers, but you earn your livelihood way before that happens. Communication, updates, keeping us in the loop through the “good, bad and ugly”, all with a loving spirit. You are always a friend, but more important, a professional who never lost sight of the goal. You sir, are a man worth knowing and I am proud to refer you to all who are lucky enough to find you for their real estate needs. Thank you again for making our transition possible.


Jay was referred to me by my daughter and son-in-law, and I'm sure glad he referred me to Jay as he did a great job to help me sell my home.


I have known Jay since high school. He is just about the nicest and most honest guy out there. So when it came time to sell our house, he was our first choice. He was always there for us, always answered his phone and answered my many, many questions. Selling (and buying) a house at the same time is stressful and he always seemed to make us feel like everything would be OK, and it was. If your going to sell/buy a house, use Jay.


Jay is great. A very good knowledge of the market and the strategy of how to buy smart. Our search was longer in duration and Jay stuck with us the whole time providing the right amount of advice and patience. Couldn't of asked for a better realtor!


Jay was recommended to me by a friend who had worked with him before when he purchased his home. My wife and I initially met Jay right after we got married, about 1 year before we purchased our house. We knew we wanted to buy a home, and we initially didn't have enough saved up for the down payment. Jay still met with us and talked us through the options we had, found out what areas we were shopping in, and helped us set accurate expectations as far as the timing of when we could realistically start looking to buy. One year later we had enough saved up for out down payment, so I reached out to Jay and he was quick to help us start the hunt for the perfect home. Jay helped us through negotiating with sellers, writing personalized offers and counter offers on a few homes (most homes we offered on had at least a few other offers so it took a few tries before we sealed the deal on our current home). Because of my work schedule, Jay made himself available to go with us to look at homes in the evenings after I got off work. I was very appreciative of that flexibility. Jay was available to respond via text, calls, or email when we needed him, his experience when drafting up our offers and dealing with contingencies was extremely helpful, and he helped us get into home that exceeded our expectations without exceeding our budget. If you're on the fence about whether to use a realtor or if you're having trouble picking which realtor to use, I hope this review convinces you that Jay is worth his weight in gold! He's outstanding at what he does, and I'm very thankful for the assistance he provided.


Jay has a passion for taking care of his clients. He is available, creative and honest. These are great characteristic for any business person, but essential for a realtor. Our move from Oregon to California was made easier by all that Jay did to assist us in buying a home in Roseville. He even stayed up late to greet us at our new home. Thank you Jay. You're the Best.


"I just can't say enough about Jay. He was on top of everything, answered my texts and calls in a timely manner, hired a professional photographer to take wonderful pictures of our home and got the house sold in 9 days! I would definately use Jay again and recommend him to anyone who wants to either sell or purchase a home. Very professional realtor!!"


As newly engaged first time buyers, my now husband and I had no idea what to expect when it came to buying a home. We didn't even know where to begin. Luckily, we were referred to Jay through our lender. Upon meeting Jay I knew we had hit the jackpot. He completely exceeded our expectations by being warm, inviting, and making us genuinely excited about buying our first home. He has a unique flare, making him an unforgettable person. The whole process of buying a home felt like a fairytale montage you see in the movies. We have Jay to thank for our wonderful experience. He truly cared about making sure we got the home we wanted. His constant communication made us feel confident whenever it came to decision making. The personalization and back story he sent with our offer reflected his commitment to us as clients, as well as the desire to get us into the home we wanted. Choose Jay as your realtor and you will not regret it. I cannot wait for the day when we decide to sell our starter home and buy another with Jay as our realtor!


I've had the privilege to work with Jay for several years, In this time it has been a pleasure to see an agent who truly listens, its all about the client, he puts their needs and wants first in the transaction. Jay cares, this shows in his work ethic, his determination and drive for his clients. The fact that Jay balances his work with family is a testimony to the type of man he is. In a world where the money seems to be the all important thing to many, Jay knows the importance of balance in life. This is the kind of agent and person that makes a great Realtor. Jay is always a true professional to work with.


Jay handled the sale of my aging parents home in Cool, CA. The sale was rather complex as they had a reverse mortgage as well other challenges in a gated community, plus we live out of state working on behalf of my parents. Jay, being the true professional he is, let nothing deter him from taking care of a lot of details including making several concessions to help out the folks. Jay kept us informed frequently and every step of the way. He was aggressive and brought a lot of energy and expertise in getting the best deal. I would highly recommend Jay to anyone buying or selling a home. You will be truly impressed at how professional and knowledgeable he is. We never had a worry working with Jay as we knew he had everything under control and he gave us complete confidence in his ability to get the job done as efficiently as possible. Hats off to a great realtor and a great guy.


If you're looking for a real estate agent, and you've been fortunate enough to be introduced to Jay... stop looking. You just won the Real Estate Agent lottery, in my estimation. Not convinced? Read on... I moved my family of five from Omaha, Nebraska to Roseville in Summer of 2013... during a ridiculously hard time to purchase a home in Northern California. Working 70+ hours per week made this chore even more difficult. After "trying out" two other agents (w/o signing) - we finally found Jay. Jay was such a positive force working for the good of our family, and his care for us was 100% genuine. He focused on understanding what we wanted, and guided us along the path to a great home purchase. Specifially, Jay - Always kept us informed every step of the way. What was next, what we're waiting for, and if there was anything we needed to do. - Made sure we understood our options at every turn - Made a molehill out of a mountain of paperwork - Was always positive... a very motivating force in what can otherwise become an exercise in drudgery - Actually cared. The kind of care you feel when you're with family


We met Jay in the summer of 2006 when he helped our daughter and son in law sell their starter home in Citrus Heights and buy a nicer home in Antelope. Jay hadn't been a realtor for very long, but my daughter insisted we would LOVE him. We noticed how hard working and sincere he was. He was very successful at negotiating a fair price for both homes, the one they sold & the one they boguht. Having bought and sold a number of homes ourselves over the past 40 years, it was very refreshing to find a realtor who we felt we could trust. So, we hired Jay in the summer of 2009 to help us sell our Fair Oaks home and buy a home in Sun City Roseville. Within 29 days, we had a buyer, offering our asking price and two days later, we found our Sun City home & the seller accepted our offer the next day. Jay gives you hands-on, quality personal service. and, he doesn't just make a sale and walk away from you. He has remained in touch with us over the past 4 years, remembering our birthdays and checking in with us to see how we are doing. Never in our 40 years of home ownership have we had a realtor like Jay. We highly recommend him to anyone looking to buy or sell a home.


Jay is a great man! Hes goes above andbeyond just being an agent! Hes helped me way after i purchased my house. Hes helped get the contractor & the painter to get my house ready to move in. Thank you Jay!


I moved to Sacramento from the midwest and was looking for a home in one of the most difficult markets in decades. By shear luck, we met THE real estate expert in Jay and he assisted in understanding the market and making a smart purchase. We found a short-sale home and Jay guided us every step of the way in understanding the process and kept us informed throughout. This was our 8th home purchase and by far the most pleasing and rewarding of all. I've since met several other clients of Jay and to the person, say the same things... Jay is honest, informative, hard working, KNOWLEDGABLE and a real bonus to have on your side. He is everything you want in a realtor and then some... call him and you will immediately sense that you are working with a pro.


Simply put, Jay is the hardest working Real Estate agent I know. Jay was, in this case, the buying and selling agent; therefore, instead of paying full commission he reduced it a bit so we could put more money in the bank. Jay went above and beyond what we expected and even helped us find a handy man to make the minor repairs found on the inspection. I read that Jay sells more homes than anyone else in the area, now I know why… Thank you Jay for a great experience!


Jay Friedman recently completed the sale of my stepmother’s home in Del Webb's "The Club" Development in Roseville. After the sudden death of my father late last year, Jay went above and beyond to help us manage all of the issues related to selling the house. Since we live in the Bay Area, Jay arranged for gardeners and landscapers and oversaw minor repairs and yard work in our absence. Jay helped us navigate issues with the HOA and worked through challenges with pricing and finding the right buyer. Jay made the process easy and was always there to help solve problems and do the best thing for my stepmother and for us. I would highly recommend Jay for anyone needing help with a real estate transaction.


Working with Jay was great. As a first time home buyer, he really took the time to explain the entire process and prepare me for what was to come. He took the time to understand what I wanted and was able to quickly get me into a dream home and below the asking price. Jay was available throughout the process and his open communication left me with the comforting feeling he had my back. I would definitely recommend Jay to anyone looking to buy a home!

Reviews on Zillow
"Jay and team proved to be outstanding for me when selling my home. The house was listed on Tuesday. With multiple offers above list price, the home ... more "
by ferolkimble
"I think God led us straight to Jay! My husband and I are new to the Roseville area, and were completely clueless about what neighborhood to buy in and ... more "
by laura d queen