I am a California native, born in Southern California, but raised in Roseville, CA where I graduated from Oakmont High School. In 1995, I moved to Reno, NV to attend the University of Nevada and prior to graduation, in 1998, my wife and I got married.  I graduated in 1999 having earned a BSBA with a focus on Logistics Management. After graduation, my wife and I moved to Southern California for work where I was the Sales Manager for a national media company named Source Interlink  (“Primedia” back then).  At Primedia, I was the Sales Manager for "Import Tuner" magazine, and a salesman for many different national automotive enthusiast  publications.   In 2003, my wife and I decided it was time to improve our quality of life.  We moved back to Roseville to be near our families, and to start our own family. My biggest passions, next to my family and friends, are working with my great clients, traveling, playing with cars, and just plain enjoying this great gift called Life!



Originally receiving my Real Estate license in 2004, I began my real estate sales career full time in January, 2005. Thanks to hard work, devotion to my client’s needs  and persistence, I am now one of the top Realtors in the Sacramento Valley specializing in representing my clients in the purchase and sale of single-family homes and income properties within the entire Sacramento Valley, including Placer, Sacramento, El Dorado, and Yolo counties.  I truly love this area, and pride myself on my knowledge of it, my quality customer service and consistent follow through. Hard work and perseverance have taken me to the top 1% of Realtors here.  My success has driven me to be an “Outstanding Life Member” of the Masters Club with the Placer County Association of Realtors, a member of the Platinum Club for RE/MAX International, as well as a member of the Hall of Fame for RE/MAX International in 2010.  In 2013, I moved my business to HomeSmart ICARE Realty. At HomeSmart, I am the #1 producing agent, and my team is the highest producing team in the company.  Our outstanding work ethic has earned us recognition as the #3 national team in 2016 for HomeSmart International both for “Production” as well as “Volume" of transactions. Then in 2018 and 2019 we pushed forward to be the#1 team in sales volume Internationally!
I am a “customer driven” Realtor dedicated to achieving results and providing exceptional service. This customer service is what drives my business to its success.  Referrals from past clients has given me 85% of my business. Whether you need help with a regular sale, short sale, or a purchase of a bank owned property, I am the one to help you buy or sell a home odin the Sacramento Valley.  I will put my years of real estate expertise to work for you! Please call or text me any time at 916-300-8114 or email me any time at Jay@JaySellsSacramento.com



  • REALTOR® certification
  • Diamond Award Recipient HomeSmart International
  • Platinum Club RE/MAX International
  • Hall of Fame for RE/MAX International
  • Placer County Board of Realtors Master Club-Lifetime Member


Masters Club - Place County

Jay Friedman


108 Main Street,
Roseville, CA 95678

916-300-8114 Direct
916-258-0456 Fax